Who We Are

Who We Are

The Company

Founded in 1994 by Alessandro Ghidini, BVB Direct Selling Consulting is a Company specialising in the Direct Selling and Network Marketing industry offering a full range of consulting and management services tailored made to meet the needs of:

  1. New Companies willing to enter the ever-expanding and rewarding Direct Selling and Network Marketing world.
  2. Established successful Companies looking for international expansion into new geographical Regions or specific Markets.
  3. Companies requiring innovative or turn-around strategies to further foster their business or to re-establish a sustainable sales and profit growth.
  4. Companies interested in upgrading their business by creating an effective multichannel mix.
  5. New and established Companies looking to hire top Professionals.

We operate through a network of Professionals and Associate Companies to provide a qualified, experienced, and fully integrated service in all areas of Direct Selling and Network Marketing.

Our main focus is on Italy, Spain, Portugal, Western and Central Europe and Turkey. We guarantee international experience, worldwide contacts, language skills, and mobility. We are where you want us to be.



Alessandro Ghidini

With a degree in Economics and specialising in General Management, Alessandro has devoted his entire professional career to the Direct Selling and Network Marketing industry.

After years of professional experience with leading companies in Italy Spain and the UK, Alessandro moved into consultancy and executive search in 2010, being particularly active in Europe, the Middle East, and most recently China.

Based both in Spain and Italy, he is a partner of Meridian MMi (UK) and associate of Genic AG (Germany) and DIR Group (China), three renowned consulting companies specializing in Direct Selling and Network Marketing.

Alessandro is Treasurer and serves in the Board of Avedisco, the Italian Direct Selling Association.

Get in touch with us!

If you have any enquiry or question on the services we provide, please send us a message and we will be very pleased to reply by return.

Contact Us